Situation: Lewis Howes is a successful entrepreneur, business coach and speaker that surrounds himself with an amazing team. Over the years, Lewis has built a trustworthy brand that reaches across many platforms, including a YouTube Channel with a loyal audience. He has also built great products and training programs that help other entrepreneurs grow their business.

Struggle: Despite having a large audiences and great products, he wasn’t able to track the ROI of his videos and YouTube Channel. He there was untapped potential in his YouTube channel.

Solution: We provided him with our “Video Ad Formula” and created YouTube Ad campaigns that helped him drive high quality traffic and leads to his webinars where the viewers would eventually purchase his products

Results

• Discovered a NEW traffic source that consistently generated leads and sales on a monthly basis.
• Was averaging a 421% ROAS on YouTube Ad campaigns.  For every $1 we spent on YouTube Ads, we were getting $4.21 in sales.
• The YouTube campaigns cut his average cost per lead in half.