Are you considering running ads for your business and wondering if YouTube is still a valuable platform for your ad spend? With so many advertising platforms available, it can be hard to decide where to invest your time, energy, and money. In this blog post, we’ll discuss the benefits of advertising on YouTube and why it may be worth your investment.
Why advertise on YouTube?
- High-quality views at the best price: While other platforms have shorter view times before charging for an ad, on YouTube, you get 30 seconds before you have to pay. If someone skips your ad before 30 seconds, you don’t have to pay for that view, making it a cost-effective way to advertise.
- Guaranteed affordable view at your targeted audience: With an average CPM of $20, you are guaranteed to reach 1,000 people who will see your message, video, product, or service.
- Immediate feedback on whether your message is resonating with your audience: You’ll know if your message is working and if it’s not, it’s an opportunity to fix your message, business, or audience.
- Strategic insights and dashboard: Advertising on YouTube allows you to create a dashboard to see how many views your video got, how long viewers watched, and their behavior on your website, providing valuable insight into your audience and the effectiveness of your ads.
Conclusion
YouTube ads offer a high-quality view at a cost-effective price, guaranteed to reach your targeted audience. You’ll also receive immediate feedback on the effectiveness of your message, and with strategic insights, you can adjust your campaigns and improve your business. Consider investing in YouTube ads and see the growth and success it can bring to your business.
If YouTube ads is something you or your business are interested in but not sure where to take that initial first steps then you will want to check out our 2023 YouTube Incubator program.
We spend 3 days taking you from writing your video ad script, shooting your video ad, researching your perfect audience to launching your YouTube campaign.